He aha ka ma'alahi o ka'ike'ana a he aha ke'ano?

Ma mua, ho'omaka'oe i kāu'oihana pūnaewele, ua lawa ia e ho'opa'a inoa ma nā kūlana kūikawā, e waiho i nā'ike e pili ana i kāu huahana ai'ole i nā lawelawe, e hā'awi i nā'ike hulina a kali i nā noi mai nā mea kū'ai aku. Akā ua ho'ololi'ia nā manawa, e like me nā kumumana'o o ka hana'ana ma ka pūnaewele. I kēia lā, ua'oi aku ka ma'alahi a me ka'oihana i nā kālā i ka'eneke. Ua ho'omaka ka nui o nā po'e i kēia'ano o ka'oihana, i ho'onui i ka ho'okūkū a, no laila, ke kumu kū'ai o nā mea hana no ka paio no primacy.

Nā kumu

E no'ono'o, ma ka Pūnaewele, he mau miliona miliona (a he mau piliona?). Eia hou kekahi, o kela mea keia hora hana kekahi lākou o ka 'ike kumu waiwai a me ka pūnaewele portals. I loko o kā lākou helu nui loa ka pane i ka nīnau o ka mea optimization. Ma hope o nā mea a pau, e'imi ana nā mea nāna i mālama i ka pūnaewele e hō'oia i ka holomua o kāna punahele. A pehea e hana ai i kēia?

Ma mua o ka loa'a'ana o nā'ano'ikena like'ole e like me ia, e like me kēia manawa, a'o'ia e nā po'e e pili ana i nā punaewele mai nā punahele waho: ka ho'olaha telepike, nā kāleka'oihana, nā'ōlelo a me nā hō'ike. I ia mau lā ma laila, a maoli i ole i mea SEO. Ua ho'omaka ka ho'onui'ana o ka pūnaewele i ka mea hou me ka ho'oikaika'ana i nā kūlana o nā engines hulina, kahi'oihana i ka ho'opuka'ia no nā noi kiko'ī o nā mea ho'ohana. Ua loa'a ka championhip ma kēia hihia no ka nui o nā loulou mai nā kumuwaiwai'ē a'e, e ulu ana i ka ulu'ana o nā hana e like me ke kū'ai'ana o "nā loulou".

Ma hope o ka manawa, ua ho'ololi ka mea, a ho'omaka ka po'e e nīnau i nā nīnau a me nā nīnau e pili ana i ka optimization, Seo, ka ho'olaha'ana ma ka pūnaewele a me ka kū'ai'ānena Pūnaewele. Ua ho'omaka nā pūnaewele i ka nānā pono'ana i ka maika'i o nā pūnaewele, kahi kūlana o ka'ike a me ke kū'ana o nā mea i nā noi.

He aha ka optimization?

'O ka ho'onui'ana kahi ho'onohonoho mana'o e lawe i ka pūnaewele a me kona waihona i nā mea e pono ai nā engines hulina. 'O kekahi kumu nui o ka optimization'o ka mālama'ana i ka heluhelu'ana o ka kikokikona,'o ia ho'i. Ke kuhikuhi i ka mea ho'ohana hope,'a'ole wale nā papahana.

'O nā koi o nā engines hulina, nā paepae a me nā kānāwai e ho'oholo ai i ka'ikepili. Ma waena o nā kumu nui, nā'ano ma lalo iho nei,'o ka maika'i o ia mea e pili ana i kahi kūlana o ka pūnaewele:

- kūlana kūikawā o ka puke;

- ka mana o ke kumuhana;

- i ka helu o ka mawaho loulou i nā waiwai;

- ka mana o nā wahi e huli ai, a me ko lākou kūlana i nā kumuhana;

- ho'ohana ma ka'ao'ao pūnaewele.

Ka'oko'a o ka helu

Pono e uku nui'ia i ka pilina a me ke kūlana o ka kikokikona. Ma mua, he kūpono loa ka ho'ololi'ana o ka ho'ololi'ana o ka'ike mai kahi kumu ai kekahi. Akā, i kēia mau lā, no kēia mau hana, hiki i ka pūnaewele ke hana i ka "papa inoa'ele'ele" o nā mekini hulina, i mea e hō'ike'ole'ia ai i ka ho'opuka'ana aku.

Ka mana o ka punaewele

'O nā wahi i'ike'ia e ka wā lō'ihi o ka'oihana i hā'awi'ia he'oi aku ka'oi a'e ma mua o ka'ōpiopio a i'ole i hana'ia. No kēia kumu, he mea pono e ho'omaopopo pono i ke'ano o ka optimization,'oiai ma nā mahina'eono mua o ka noho'ana o ka pūnaewele.

Ka helu o nā kuhikuhi a me nā kumu

He mea nui e ho'olohe i nā pūnaewele kahi e pili ai i kāu punaewele. 'O ka mea kūpono loa no nā hualoa'a hualoa'a,'o ia nā kuhikuhi i nā kumuhana pili.

Ka Hana Hana

Na nā engines hulina e hō'oia'i'o i ka mea ho'ohana i ka mea ho'ohana i kā lākou hana. 'O ke'ano, ke nānā nei lākou i kāna mau hana ma hope o kona ne'e'ana i ka hono i'ōlelo'ia. Inā noho ka mea ho'ohana ma ka pūnaewele, nānā i nā'ao'ao he nui, a laila ho'i i ka pūnaewele, pono ka hopena maika'i ma kona kūlana ma ka SERP. Inā nui ka pākēneka o ka hō'ole'ana,'a'ole ia e ho'ololi i ka kuhi o ka'ike ma ke ala maika'i loa!