Loa'a nā mea kū'ai i nā hale kū'ai pūnaewele i ka mana'o o "e-commerce",'ike lākou i ka pane i ka nīnau "e-commerce - he aha ia?". Akā inā'ike'oe i ke'ano o ka na'au, a laila e pi'i mai ka nui o nā nuances a he manawa'oi aku ka lō'ihi.

E-kālepa: he aha ia?

'O ka mana'o nui e like me kēia: e pili ana i ka e-commerce i kekahi'ano e hana i ka'oihana, e komo ana i kahi mau hana e ho'ohana ana i ka'ike'ikepili pūnaewele i ka hā'awi'ana i nā waiwai a i'ole e hā'awi i nā lawelawe / hana, me ka pūnaewele.

No laila,'o kēia kahi kālepa pā'oihana e hana nei ma o ka pūnaewele'ike pono.

'O ka pūnaewele e-kelepona (e-commerce system) kahi'ano o ka'enehana e hā'awi ana i nā mea komo i ka pūnaewele i nā manawa hou ma ka pūnaewele:

• I nā'oihana kālepa a me nā mea kū'ai aku i nā waiwai / nā lawelawe - e hā'awi aku i kā lākou huahana i nā mea kū'ai aku i ka pūnaewele, a me ka'ae a me ka ho'oponopono'ana i nā kauoha a nā mea kū'ai;
• nā mea kūʻai mai (nā kānaka kūʻai mai) - loaʻa, a koho ma maʻamau Internet kumu waiwai o ka waiwai a me nā lawelawe o ka ukupanee i kā lākou kumukuai a me ka pono.

I ka manawa pinepine i loko o kēia pūpū, pili nā'aina, no ka lawe'ana i nā'oihana'ele'ele.

'O nā mahele nui o ka e-kālepa

'O ka lawelawe kaihokohoko e:

• Pā'oihana;
• Ka'ike'ikepili;
• kākau'ōlelo (leka uila, fax, ʻikepili EYI ma fax);
• Ho'ololi kālā;
• Ho'ona'auao i nā leka kū'ai, nā papa inoa, nā papa kuhikuhi;
• Pūnaewele hō'ili'ili'ikepili;
• Kāko'o pūnaewele;
• Nā polokalamu pilikino;
• Nā lawelawe'ike;
• Loa'a i ka Pūnaewele, a pēlā aku.

Nā pōmaika'i a me nā pono o ka E-Commerce

'O ka mea pō'ino,'oiai i ka wā o nā'ike loea ki'eki'e, aia nā po'e e mālama ana i ka'ōlelo: "'A'ole wau i maopopo i ka e-commerce hou, he aha, a no ke aha i pono ai? Makemake wau e hana i ka hana kahiko. "

'O ka mea pōmaika'i,'o ia mau māhele, a inā mālama'ia nā "dinosaurs", a laila e hana lākou i kā lākou'oihana ma muli o ka "'ōlelo o ka waha" a "no lākou wale iho", me ka hele'ole i nā wahi āpau. Ke ulu wikiwiki nei ka nui o ke e-commerce, a me ka ulu'ana o nā mea ho'ohana kelepona e pili ana i nā mea kū'ai. Ma muli o ka nui o nā pono a me nā pono:

• Ho'oemi nui i ka kū'ai'ana i ke kālepa a me ka ho'olālā pā'oihana (ke kū'ai'ana i ke kālā);
• Ho'oholo i nā pilikia o ka ha'alele'ana i kahi kūlana'āina o ka mea kū'ai aku a me ka mea kū'ai aku;
• Ho'okumu'ia nā kūlana no ka ho'okumu'ana i ka pilina ma'amau i waena o nā mea kū'ai mai ke kū'ai;
• Ka puka'ana mai o ka manawa kūpono e komo i ka mākele o ka honua no nā'oihana li'ili'i a me ka'oihana.
• Ke ho'omaopopo nei ka māhele: e loa'a koke ana nā mea a pau e komo ana i nā hana kālepa i nā'ike a pau e pili ana iā lākou: nā kumukū'ai kū'ai, nā huahana ho'olaha, nā hā'awi o nā'oihana ho'oweliweli;
• 'O ka ha'alele'ana i ka'oihana "mai ka malu" mai:'o ka pilikia o ka hana hewa'ana i nā'oihana māka'ika'i, ke'a'a i ka'auhau, a pēlā aku.

'O ka papahana E-Commerce a me nā hana i loa'a

Ho'oponopono'ia nā hana lawelawe E-lawelawe ma waena o nā kuleana pili kānāwai, nā mea pilikino a me nā lehulehu, a ma waena o nā hui pili kānāwai a me nā kānaka.

'O ka papahana no ka hana'ana o nā mea kū'ai kaiwaena e, mua a me mua, nā hale kū'ai pūnaewele.

Ma muli o ka noho'ana o ke e-kālepa, hiki ke ho'ohana'ia nā'oihana o nā'oihana a me nā hana i kēia manawa i nā mea kū'ai ma ka māhele:

• Ka ho'okumu'ana i nā pilina ma waena o nā mea kū'ai a me nā mea kū'ai aku;
• Ka'ikepili helu'ikepili;
• Ka ho'olako'ana i ke kāko'o kū'ai kū'ai a me ke kū'ai hope'ana i ka mea kū'ai i kū'ai mai i ka huahana mai ka hale kū'ai pūnaewele (ho'omaka me nā'ano o nā huahana a ihana paha, nā papahana hana, nā mana'o ho'okele a me nā'ike mana'o o nā mea ho'ohana);
• 'O ke kū'ai'ana a me ke kū'ai aku i nā waiwai / lawelawe / hana;
• Ka uku pāloka no ke kū'ai'ana (ma ke kelepona hā'awi kālā o ke kālā ma o ke kāleka);
• Ka mālama i ka ho'olako'ana i nā waiwai, me ka mea kū'ai aku;
• Ka mālama i ke kūlana o nā noi a me nā lawelawe.

Ke kumu o ke e-commerce

Māhele like'ole nā wahi o ka'oihana i hana'ia e ke kālepa i ka'elepona:

• Ho'oweliweli pūnaewele;
• Ke kū'ai kū'ai 'ana;
• Nā hana kālepa, nā mea i ho'okomo i ka papa o nā ukana (ai'ole nā lawelawe), ka loa'a a me ka uku;
• Ka ho'okō'ana o ka launa'ana o nā hui he nui ma kahi pūnaewele pūnaewele;
• Ka ho'onohonoho'ana i ka ho'oponopono o ka'oihana (auhau, ka hana, nā ku'una, a me nā mea'ē a'e);
• 'Ike'ana;
• Ka lawe a me ka lako;
• Nā pane pane mai nā mea kū'ai, nā hō'ike.

Ka papahana Territorial o ke e-kālepa

Ho'oma'a'ia ka'elepona e like me kēia:

• Māhele;
• National;
• 'O International.

'O ka'oko'a nui ma ka ho'onohonoho'ana i nā'oihana'oihana ma kēlā me kēia o kēia mau papahana kahi mamao loa ia ma ke'ano he hana technology (no ka mea, ke hana'ia nei nā e-commerce ma ka Pūnaewele a he'ano honua ka honua), akā i loko o ka pae kānāwai.

Ma ka māhele waho (e like me ka home), ua'oi a'e ka pa'akikī e ho'okomo i ka pūnaewele e-kelepona. 'O ka hopena kēia o ke'ano o ka'auhau, ka helu helu, nā uku'āina, nā kānāwai o nā'āina'ē a'e.

Nā Kāleka E-kelepona

Hiki ke ho'oka'awale'ia kēia māhele o ka'oihana i 4 mau'ano o ka e-kelepona:

• Pā'oihana-i-'oihana ('oihana'oihana);
• Pā'oihana-i-mea kū'ai ('oihana no nā mea kū'ai);
• Kālā Pā'oihana (ho'oponopono pā'oihana);
• 'O ka mea lawelawe a me ka lawelawe (ka mea lawelawe a me ka ho'omalu).

Eia kekahi la'ana, i ka'oihana "'oihana no ka'oihana" i nā hui e ho'ohana ana i ka Internet no ka ho'okō'ana i nā kauoha i nā mea ho'olako, ka loa'a'ana a me ka helu, ka ho'okō a me ka loa'a'ana o ka uku.

'O ka'ike "kū'ai no nā mea kū'ai"'o ia ka hale kū'ai pūnaewele kūikawā ma'amau no nā kānaka,'o ia ho'i,'o ka'oihana kū'ai kelepona. Pono e'ike'ia he'ano ma'amau ka'oihana o kēia manawa.

'O ke'ano o ka "ho'oponopono'oihana" e pili ana i nā hana a pau ma waena o nā pili kānāwai a me nā hale. Ma Rūsia, he hi'ohi'ona maika'i loa ka pūnaewele lawelawe (e mana'o ana he hiki ke hā'awi i ke kelepona loea) ai'ole ke kū'ai'āina a me ka hā'awi'ana i nā wahi.

'O ke'ano o ka "mea kū'ai a me ka ho'omalu" wale nō i ho'omaka e ho'olaha:'o kēia nā hana a pau ma waena o nā kanaka a me nā hale. Ua'ike'ia ma Rusia,'o ka'oihana "Electronic Government" a i'ole "Portal of services public".

No laila, ua wehewehe'ia nā'ano o ka e-kalepa, pehea ia, ka nui o ka noi a me nā mea nui komo.

'O EPN i hō'ailona o ka ho'olālā e-commerce maika'i

Kekahi o ka loa kaulana a me ka mahalo i loko o Rusia examples o ka e-kalepa mea-Pāʻoihana he E Partners ka Panel (EPN).

'O EPN kahi pāhaula ho'olaha e ho'ohui i nā papahana polokalamu o kekahi o nā'oihana e-commerce nui loa (e like paha, eBay, AliExpress).

Ho'onohonoho'ia ka papa hana e like me kēia:

• Hiki ke ho'opa'a inoa'ia kekahi pūnaewele pūnaewele (hiki ke lilo i blogger a i'ole kekahi mea'ē a'e o kāna pūnaewele pūnaewele) i kēia pūnaewele;
• Loa'a iā ia kona loulou;
• Kū i kahi māhele kūikawā ma kona pūnaewele -'o ka pānui o ka hoa hana i koho'ia o ka Pūnaehana Kaihopu e-Commerce;
• Mālama i ka ho'ohuli'ana o ka pūnaewele;
• Loa'a i kekahi hapa'ai no kēlā me kēia kū'ai'ana i kahi malihini ki kona pūnaewele, i hala aku ma kahi pūnaewele hui.

WP e-Commerce

Nui nā po'e i kēia manawa i ka e-commerce,'oiai no ka makemake e hana i kā lākou pūnaewele pūnaewele, kahi hale kū'ai pūnaewele kūikawā no ka kū'ai'ana i kā lākou huahana iho. No ka ho'okō'ana i kēia koi ulu nui, ho'oikaika nā mea ho'omohala i ka ho'okumu'ana i kahi ho'opihapiha e-commerce (nā kālepa e-commerce). He aha kēia e ho'omana'o hou ai mākou.

'O kekahi o kēia'ano ho'ohālike o ka e-commerce e WordPress. He mea kāki'oni kū'ai ki'i no WordPress (kahi o nā pūnaewele mālama punaewele kaulana loa), i mana'o nui'ia no ka hana a ho'onohonoho'ana i nā blogs). Hā'awi'ia ia mea me ka uku'ole'ia a hiki i ka po'e malihini kipa i ka paena e kū'ai i ka pūnaewele.

Ma nā'ōlelo'ē a'e, hiki i kēia plug-in ke ho'okumu i kahi hale kū'ai pūnaewele (e like me WordPress). 'O ke plug-in o kēia e-kālepa e loa'a nā mea hana pono, nā koho a me nā koho, e like me nā pono o kēia wā.