Marlboro (kikaleki) hōʻike manaʻo, kumu kūʻai

Kekahi o ka loa pipiʻi a me ka loa recognizable lama o Marlboro. Kikaleki o keia momoku ahi a hiki i waena o ka loa ardent mau hoa o ka uwahi ana i pili i ke kiʻi o ka moku poʻokela paniolo Hawaiʻi - ka luna o na prairies 'Amelika. An hana hoihoi oiaio ka mea, initially,? Ac? Kēia momoku ahi, a-market wale nō no ka mea wahine hoolohe. E ho'āʻo mākou e hōʻike 'oe pehea e initially ua lilo no laila, recognizable a kaʻao ole loa pomaikai momoku ahi.

Pehea ka mea, a pau, hoomaka ae la ...

Mua 'oe e haʻi aku i ka moʻolelo o Marlboro, uahi paka, ua like no ke mahalo i loko o nā kānaka a me nā wāhine, e hoomanao mai i ka poe nawaliwali ke keka ma ke akea momoku hoomaka iho la i ka paka loa lōʻihi kahiko - i ka hopena o XIX - kakahiaka XX kenekulia. Ka mea, ua i kēia manawa 'Imi ulu ka feminist neʻeʻana, kokua aku i ka like ana o na wahine i ka pili aupuni a me nā spheres o ke ola. Akā, ma ka hou i like nā pono kīvila a me nā manawa kūpono o ka maikai anal i hookama a me ka hewaʻano. 'Amelika entrepreneur Philip Morris manao, e lawe ka lanakila o ka pilikia, a e lawe ia i ka'ōleloʻana mai iā niche. I ke kakahiaka nui 20-ies o ka hope ke kenekulia, ia? Acaeoey? A produces ma kūikawā market, hoʻoipoipo 'kikaleki - Marlborough.

No ka mea wāhine!

Denoting he wahine hoolohe ana me ka nui Hookah i hana na mea a pau ia,ʻo ka noonoo ana o nā kānaka kūʻai mai, a hoakoakoa ia lakou i hoihoi i loko o kou huahana. uahi paka slogan ua mehana me May - «palupalu me May," a me ka hoʻolaha i kekahi o ko lākou notorious actresses o ka manawa - Mey Uest. Haʻi'ē aku ma Hōʻuluʻulu manaʻo puke no nā wāhine, e like me, no kekahi laʻana, Lapuwale Fair. Kikaleki "Marlboro" laila, kuu me kaʻulaʻula koa ma ka waihona ipu, huna iho la hōʻailona o ka lipstick, a me ka Kānana, ai ole no laila, nui Ke Ea O Ka paka niho.

No ke aha la ka mea i kapaia?

Aia i kekahi mau wale nō o ka Marlboro inoa. Uahi paka e like me kekahi o lakou, i ai ka inoa hope ka inoa o ke Kauna o Churchill, a no ka oluolu o ka memorization a me ka puana o na palapala i ua wehe. Kekahi kumumanaʻo mai nei i ka inoa hele mai, mai ka inoa o ke alanui - Marlborough Street ma New Jersey, kahi o ka hola i ke aupuni '.

Ulia e like me ka manawa o ka hou kūpono

Ma ka hopena o 50-ies o ka hope kenekulia i loko o 'Amelika Hōʻuluʻulu manaʻo puke i paʻi haʻawina ma ka hopena o ka uwahi ana i ola kino a me ka hooulu ana o ka maʻi' aʻai. E like me ka hopena, 1958, ua pono ole no ka huakai. Ua haawiia ka hou keia, ka mea i hooholoia e hoʻololi i ka wahine hoolohe ana i ka kekahi ma ka a pau ike e pili ana i na pilikia o ka uwahi ana, a no kona hiki hopena, akā, e i makaukau i ka haawi aku i ka pakalōlō. Ke kane hapa o ke kaiāulu i Ua ka loa i'ōlelo mai ai i loko o kēia mau mea, akā, he ua he hoʻokaeʻili e pili ana i momoku i wae 'uahi paka, hoʻoipoipoʻana i manaoia. E hopohopo ana kahakaha mai na mea e ae, na kanaka hoole i kuai ia. Mamua o ka Pilipo Morrisʻalo i ka paakiki hana e hoohuli lehulehu manao ma ka mea paka me ka Kānana. E hoʻoponopono i ka mea,ʻo ia i kono loea 'Amelika mea hoʻolaha kūʻai - Leo Burnett.

'oihana hana

He mahalo i ka hoʻoikaikaʻana o Burnett i hana i ka ohi ana i nā kiʻi e kû ana i ka manaʻo o maoli kānaka: ʻeli o ka aila pūnāwai a me ka mīkini hoʻonoho o kiʻekiʻe-kiʻekiʻena, kaua correspondent a me ke koʻikoʻi kai luna, a me ke alii o ka prairie - he poʻokela paniolo Hawaiʻi. A puni ka romanticized kiʻi o ka poʻokela paniolo Hawaiʻi 'Amelika a me ke kahu hipa i kukulu hoʻolaha kai eʻe Marlboro. Kikaleki i hoolaha, a kūʻai liloʻia aku ma lalo o ka slogan "ke Kānana Aʻole i hele ma waena o 'oe a me kaʻaiʻana." Me ka i hana i kēia kiʻi kiʻi o kekahi kaʻao e pili ana i ka aina o Marlborough a me ka uaua aku ka poe i makemake i kēia mau momoku ahi.

E piʻi like me discoveries

Ma waho aʻeo ia ka loa holomua hoʻolaha kai eʻe, e pono ke kūʻai 'ana i kumumanaʻo o ka mea i kuai uahi paka i loko o ka pepa penikala pahu me ka Hing pahu, a ua kapaia Flip-luna-pack, ka Marlboro lilo ka mua i loko o ka paka market. Ma waho i ka'ōpala mea pono a me ka mea hiki, kēlā manawa wehe i ka uahi paka kekahi poe i hōʻike ai i ka hao ka inoa. Helehelena pack Ua papahana e Frank Dzhanninoto. Kikaleki Marlboro Classics koke hoʻopaʻanaʻau ma ka mea o ka Akä naÿe, a koa pu ana o kaʻulaʻula, a keʻokeʻo pua. Kuikahi maikai kai eʻe, kaila manao, a me ka 'ano kiʻekiʻe- kona mea e like me nā huahana i alakai aku ai i ka mea e, mai na 60s o ka hope ke kenekulia, e snapping mai "Marlboro" uahi paka i ka loa i loko o ke ao nei.

assortment

Eia naʻe, Philip Morris i ole ana ma laila. I ka 1966, ma ka hou Marlboro Classics hoʻomaka hoʻokuʻu o menthol uahi paka. I ka makahiki 2008, i ka Hookah o ka mea kūkulu momoku ahi, highlighting ka ekolu pūʻulu Marlboro: gula, hou a me kaʻono. No laila, kânaka o hou ho'āʻoʻana i ke loaʻa i kupono uahi paka hou ohana. No ka poe i makemake i ka waiwai a me ka piha-ke Kino o ka pakaʻono, kupono huahana mai kaʻono pae. Marlboro Gold e e hoʻomaopopo ai e ka poe manaʻo mika a me ka hiehie nā mea kūʻai mai.

Eia kekahi, Lightweight a me ka Naha Pōhaku malamalama he uahi paka ma lalo o ka hoʻokuleana kope ' "Marlboro", ma i ka nicotine i ka maʻiʻo loli aʻe mai 0,8 i 0,4 mg, a me ka kēpau - mai ka 4 a hiki i 11 mg. Na hoa i loko o ka laina o Marlboro kikaleki i "ʻoi loa malamalama".

consumer hōʻike manaʻo

Ka hapa nui o ka poe i makemake e puhi he "Marlboro" uahi paka i noʻonoʻo i ka loa 'O ke kaulike o ka momoku ahi o loko o ka pakaua, a ma ka richness o kaʻaiʻana. O ke ala, likeʻole o kēia, hehi iho i loko o Rusia ua poe e 14? Ueony, akā, me he rula, huli i ka kekahi 'oe makemake i ka ho'āʻoʻana, i ka puhi paka koe i malama pono ia ia, no ka lōʻihi manawa. Nā mea kūʻai mai, o ka oi aku nei, ka hoohewa ana i ka ua i ka hailona o counterfeit Marlboro. Uahi paka, i meaʻano kiʻekiʻe kumukuai, pinepine hoʻopuni, no ka mea, he pa, e imi i ka mua.

Pehea ka nui o?

Mai ka hoʻomaka o 2015 ke kumukuai o Marlboro kikaleki momoku ahi, e like me ka pono me ka paka huahana mai nā Manufacturers, ua mahuahua ma ka awelika o ka 8-10 rubles. Keia mea aie a hiki i ka mahuahua i? Iecaianoaaiiuo koina, a hou excise auhau ma luna o ka paka me nā huahana. I ka pau ana o ka hooilo, "Marlboro Classics" hiki ke kuai lilo mai i loko o Moscow no ke kumukuai o 90-100 rubles no pack. Eia naʻe, nā kānaka kālailai o ka paka market ei hou ala i loko o kumukūʻai i ka makahiki. Connoisseurs makemake i ka momoku ahi uahi paka ua hanaʻia i loko o ka Amerika Huipuia, a ma Europa, a me ka olelo ka mea, i ka ka mea, ua nui e like ai ka paka. Ma ka Internet mea he wahi lihi iki o ka online, hale kūʻai mohai kikaleki, mai kaʻAmelika Hui Pūʻia a meʻEulopa, nae, e hōʻoia i ka authenticity a me ka pono o na waiwai ma hope o ka kūʻai wale. No laila, e holo mai ana i loko o ka hoʻopuni nani wale i loko o kaʻike kamepiula, a me ka maoli hale kūʻai.